Yes, It has been 19 months since I updated my blog. Yes, that is ridiculous.
So, I thought that I would blog about the downside of "blogging". :-)
There are like a million posts on why blogs are great for your business and/or your personal "brand". (Which on a sidenote, I hate that phrase "personal brand". It sounds like such a marketing buzzword created by bored marketing consultants.)
However, there are fewer blogs about the ugly downside of the blogosphere.
So, here are my top 3 reasons not to blog:
1. If you don't write regularly, you look like a fool. (i.e my blog) You go from being an "expert" in your field to an uninterested schmuck. -- If you blog, do it at least once a week.
2. People will call you very, very ugly and mean names -- granted some of the comments might be technically correct, they still hurt. Of course, if you're not making people mad or making them think, then you're probably not speaking the truth.
3. You have to think. Yes, that may seem easy, but it takes time...a lot of time. Don't just spout off comments without thinking about the ramifications. Also, you need to bring value to your readers. Don't just repeat what others are saying...come up with new and innovative ideas.
OK, now that I have restarted my blog...I promise to keep it up. And of course, if I don't, I expect you to take me to task.
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